BigXthaPlug is a 28-year-old American rapper, songwriter, and record producer from Dallas, Texas, whose deep voice and plain songs have made him a talked-about name in Southern hip-hop. Born Xavier Landum on May 12, 1998, he turned 28 in May 2026, and his rise from writing his first lyrics while locked up to earning multi-platinum records and a top-five Billboard Hot 100 hit took a few years.
No reliable net worth figure has been published for him, and the numbers printed online disagree with each other by millions of dollars, so this profile states that plainly instead of picking one of them. Family is the center of his story. He is a father, and his son Amar, who was six years old in 2025, is the reason BigXthaPlug named his debut album Amar, released in February 2023. He keeps his relationship status private, and no partner has been publicly confirmed.
Table of Contents
BigXthaPlug Quick Bio / Wiki
| Detail | Information |
|---|---|
| Full name | Xavier Landum |
| Stage name | BigXthaPlug (also written Big X Tha Plug) |
| Date of birth | May 12, 1998 |
| Age in 2026 | 28 |
| Birthplace | Dallas, Texas, USA |
| Nationality | American |
| Zodiac sign | Taurus |
| Occupation | Rapper, songwriter, record producer |
| Genres | Hip-hop, Southern hip-hop, trap, country rap |
| Years active | 2019–present |
| Label | UnitedMasters |
| Publisher | Sony Music Publishing |
| Own label | 600 Entertainment |
| Breakout songs | “Texas”, “Mmhmm” |
| Debut album | Amar (February 10, 2023) |
| Children | Son Amar |
| Relationship status | Not publicly confirmed |
| Height | Not confirmed |
| Weight | Not confirmed |
| Net worth | No reliable figure has been published |

Who Is BigXthaPlug?
BigXthaPlug is the stage name of Xavier Landum, a rapper, songwriter, and record producer from Dallas, Texas. He is known for a deep, heavy voice, a slow drawl, and lyrics that stay close to his own life. His songs tell stories of struggle, jail, family, and ambition in plain words, and that direct style is the main reason fans connect with him.
He first rose to prominence with two songs. “Texas” turned him from a Dallas name into a national one. “Mmhmm” carried him further and gave him his first entry on the Billboard Hot 100. Both songs went on to earn multi-platinum certifications, and they remain the two tracks most listeners hear first.
BigXthaPlug works as an independent artist. He distributes his music through UnitedMasters, a Brooklyn company that lets artists release music while keeping ownership of their masters. He also runs his own label, 600 Entertainment, and he signed a global publishing deal with Sony Music Publishing in December 2025. That mix of independence and ownership shapes his whole career, and it sets him apart from artists who sign a standard major label deal.
His sound sits across genres. The base is Southern hip-hop and trap, with heavy bass and a slow pace. In 2025 he moved into country rap with the album I Hope You’re Happy, and the lead single from that run, “All the Way” with Bailey Zimmerman, reached number 4 on the Billboard Hot 100 and number 1 on the Hot Country Songs chart. Few rappers cross into country radio that cleanly, and the move widened his audience well past hip-hop.
BigXthaPlug Early Life and Family
Xavier Landum was born on May 12, 1998, in Dallas, Texas. He spent his first nine years in Pleasant Grove, a neighborhood in southeast Dallas. His early childhood was hard. His mother and father both lived rough lives, and he grew up seeing street life up close from a young age.
His mother was his best friend. His father took the role of disciplinarian. The two of them gave him very different lessons, and both of them gave him music. His mother played him UGK and Lil Wayne. His father leaned toward the Isley Brothers and soul music. That mix of hard rap and smooth soul still shows in his own songs today.
When he was four or five years old, he saw his mother shoot at a man who tried to rob them. The moment stayed with him, and he has told the story in interviews as one of his earliest memories. It is the kind of detail that explains why his lyrics sound lived in rather than made up.
School was a struggle for him. He skipped classes often and got into fights. At age nine, he moved to Commerce, Texas, to live with his father. The move gave him structure, and football gave him an outlet for his energy and anger.
Education and Football
Football was BigXthaPlug’s first plan for a future. He played at Ferris High School in Ferris, Texas, south of Dallas, and he stood out enough to draw attention from Division 1 college scouts. He graduated from Ferris High School in 2016.
After graduation, he enrolled at Crown College in Minnesota to keep playing football. The college path ended fast. He began selling marijuana to students, and police found marijuana in his dormitory room. He was given a ticket and expelled from the school. That ended his chance at college football, and it closed the door on the life he had planned.
The years after college were rough. He could not find steady work. He turned to robbing drug dealers, and police arrested him on an aggravated robbery warrant shortly before he turned 18. Two years later, he violated his probation and went back to jail. While he was locked up, he missed his son’s first birthday. That moment hit him hard, and he has called it a turning point in his life.
How BigXthaPlug Started Rapping
BigXthaPlug started writing rap lyrics in jail. He spent part of his time alone in a cell, and with little else to do, he scribbled his first lyrics on a medical form handed out by the jail. The habit stuck. Writing gave him a way to deal with boredom and frustration, and it gave him a voice he had not used before.
After his release, he pursued music in earnest. He funded studio sessions with cash from street work and recorded his first mixtape, Bacc from the Dead, which came out on December 14, 2020. The project was self-released, and it built him a small but loyal Dallas following. It showed the raw style that still defines his music: a deep voice, plain words, and stories drawn from his own life.
He kept releasing music through 2021 and 2022. Early tracks like “Safehouse”, “Mr. Trouble”, and “Big Stepper” spread through streaming and short video clips. “Safehouse” became a fan favorite and earned a Gold certification. The steady run of releases built his name step by step, without a viral gimmick or a major label push behind him.

BigXthaPlug Career Timeline
| Year | Event |
|---|---|
| 2019 | First singles released, including “Who Am I” |
| 2020 | First mixtape Bacc from the Dead released on December 14 |
| 2022 | Arrested for illegal possession of weapons and marijuana; “Texas” released in November and breaks out |
| 2022 | EP Big Stepper released on July 8 |
| 2023 | Debut album Amar released on February 10 |
| 2023 | Starts 600 Entertainment and signs Ro$ama and Yung Hood |
| 2023 | “Mmhmm” released in October; enters the Billboard Hot 100 |
| 2023 | EP The Biggest released on December 1; Don’t Mess With Texas Tour |
| 2024 | EP Meet the 6ixers released on May 10 |
| 2024 | Named to the XXL Freshman Class |
| 2024 | Second album Take Care released on October 11; debuts at number 8 on the Billboard 200 |
| 2025 | “All the Way” with Bailey Zimmerman released in April; reaches number 4 on the Hot 100 |
| 2025 | Third album I Hope You’re Happy released on August 22 |
| 2025 | Signs global publishing deal with Sony Music Publishing in December |
| 2026 | Mixtape 6WA released on March 20 |
| 2026 | Ten-day concert series at The Bomb Factory in Dallas in July |
| 2026 | Arrested in Allen, Texas on August 21 |
Breakthrough: Texas and Mmhmm
“Texas” is the song that made BigXthaPlug a national name. It came out in November 2022, and short clips of it spread fast on TikTok and other video apps. The track is a proud Dallas anthem, built on a driving beat and his deep drawl, and it gave listeners outside Texas their first clear taste of his sound. It went on to earn a 2x Platinum certification, and it peaked at number 38 on the Hot R&B/Hip-Hop Songs chart.
“Mmhmm” followed in October 2023 and took him further. The single debuted at number 93 on the Billboard Hot 100 and climbed to number 65 two months after its release. A remix with Finesse2tymes, featured on his EP The Biggest, helped push it up the chart. “Mmhmm” earned a 3x Platinum certification, making it his most certified single. It also reached number 11 on the Hot R&B/Hip-Hop Songs chart.
The two songs work as a pair. “Texas” showed his regional pride and his sound. “Mmhmm” showed he could hold a place on the national chart. Together they turned a Dallas rapper with a jailhouse start into a mainstream name, and they remain the core of his live set.
Debut Album Amar
BigXthaPlug released his debut album Amar on February 10, 2023, through UnitedMasters. He named the album after his son, Amar, and the name gives the whole project a personal weight. The album mixes family themes with the street stories fans already knew from his early songs.
Amar includes “Texas” and “Levels”. “Levels” earned a 2x Platinum certification of its own. The album peaked at number 97 on the Billboard 200 and number 40 on the Top R&B/Hip-Hop Albums chart, and it earned a Platinum certification. For a debut from an independent artist with no major label push, those numbers marked a real arrival.
The album also set the pattern for his career. He writes about his own life in plain words, he keeps ownership of his music, and he lets the songs build slowly through streaming and live shows rather than chasing a quick hit.
Take Care and the XXL Freshman Class
In 2024, BigXthaPlug’s profile rose again. He was named to the XXL Freshman Class of 2024, a yearly list that marks the rappers the industry expects to break through. The honor put him in front of a wider audience and confirmed that his rise was being watched.
His second album, Take Care, came out on October 11, 2024, through UnitedMasters. It debuted at number 8 on the Billboard 200, his first top ten album, and it reached number 3 on the Top R&B/Hip-Hop Albums chart. It also reached number 63 in Canada and number 24 in New Zealand. The album earned a Platinum certification.
Take Care includes “Mmhmm” and “The Largest”. “The Largest” became a lead single in its own right, reaching number 71 on the Hot 100 and earning a Platinum certification. “Change Me” reached number 79 on the Hot 100 and earned a Gold certification. “2AM” reached number 64 on the Hot 100 and earned a Platinum certification. “Back on My BS” reached number 95 on the Hot 100 and earned a Platinum certification. The run of chart entries showed that his success was not tied to one song.
The Country Crossover: All the Way and I Hope You’re Happy
The biggest move of BigXthaPlug’s career so far came in country music. In April 2025, he released “All the Way” with country singer Bailey Zimmerman. The song debuted at number 1 on the Hot Country Songs chart and reached number 4 on the Billboard Hot 100, his first top ten hit on the Hot 100. It became the first song to lead the Hot Rap Songs chart and the Hot Country Songs chart together. It earned a 2x Platinum certification in the United States.
The crossover did not stop with one song. His third album, I Hope You’re Happy, came out on August 22, 2025, through UnitedMasters. The album pairs Dallas rap writing with Nashville production, and it debuted at number 7 on the Billboard 200 and number 2 on the Top Country Albums chart. It also reached number 56 in Australia and number 17 in Canada. It earned a Gold certification.
The album is full of cross-genre team-ups. “Home” with Shaboozey reached number 77 on the Hot 100. “Hell at Night” with Ella Langley reached number 26 on the Hot 100 and earned a Platinum certification. “Cold” with Post Malone reached number 82 on the Hot 100. “Box Me Up” with Jelly Roll reached number 61 on the Hot 100. “Pray Hard” with Luke Combs and “About You” with Tucker Wetmore also appear on the album. “Hip-Hop” with Lil Wayne reached number 36 on the Hot 100.
The country turn divided some listeners. Country traditionalists argued the records were not country in a strict sense, while part of his rap audience felt the new sound was softer than his early work. The charts settled the argument in his favor. The album gave him his highest chart peaks, his first top ten Hot 100 hit, and a new audience in country radio and festivals.
600 Entertainment, UnitedMasters and Sony Music Publishing
BigXthaPlug started 600 Entertainment in 2023. He signed rappers Ro$ama and Yung Hood to the label, and the two of them appear on his songs and projects again and again. The label lets him back new artists from his own scene while he builds his own career.
He distributes his music through UnitedMasters, a Brooklyn company. The deal lets him keep ownership of his masters and take a larger share of streaming and licensing income than a standard major label deal allows. That ownership is a big part of his business model, and he has talked about it as a deliberate choice.
In December 2025, he signed a global publishing deal with Sony Music Publishing. The deal covers his songwriting, and the company called him a breakout star when it announced the signing. The terms were not made public. The publishing deal adds a second income line to his music, and it gives him a path to write for other artists as well.

BigXthaPlug Discography
Studio Albums
| Album | Release date | Label | US peak | US R&B/HH peak | Certification |
|---|---|---|---|---|---|
| Amar | February 10, 2023 | UnitedMasters | 97 | 40 | Platinum |
| Take Care | October 11, 2024 | UnitedMasters | 8 | 3 | Platinum |
| I Hope You’re Happy | August 22, 2025 | UnitedMasters | 7 | — | Gold |
| Better Over Time | October 30, 2026 | UnitedMasters | — | — | — |
Mixtapes and EPs
| Project | Type | Release date | Label | US peak |
|---|---|---|---|---|
| Bacc from the Dead | Mixtape | December 14, 2020 | Self-released | — |
| Big Stepper | EP | July 8, 2022 | UnitedMasters | — |
| The Biggest | EP | December 1, 2023 | UnitedMasters | 111 |
| Meet the 6ixers | EP | May 10, 2024 | UnitedMasters | — |
| 6WA | Mixtape | March 20, 2026 | 600 Entertainment / UnitedMasters | 118 |
Biggest Singles
| Song | Year | Hot 100 peak | Certification |
|---|---|---|---|
| “Texas” | 2022 | — | 2x Platinum |
| “Mmhmm” | 2023 | 65 | 3x Platinum |
| “Levels” | 2023 | — | 2x Platinum |
| “The Largest” | 2024 | 71 | Platinum |
| “Change Me” | 2024 | 79 | Gold |
| “2AM” | 2024 | 64 | Platinum |
| “Back on My BS” | 2024 | 95 | Platinum |
| “All the Way” (with Bailey Zimmerman) | 2025 | 4 | 2x Platinum |
| “Home” (with Shaboozey) | 2025 | 77 | — |
| “Hell at Night” (with Ella Langley) | 2025 | 26 | Platinum |
| “Cold” (with Post Malone) | 2025 | 82 | — |
| “Box Me Up” (with Jelly Roll) | 2025 | 61 | — |
| “Hip-Hop” (with Lil Wayne) | 2025 | 36 | — |
| “Safehouse” | 2022 | — | Gold |
| “Boy” (with Big Yavo) | 2023 | — | Gold |
| “Climate” (with Offset) | 2023 | — | Gold |
Awards, Honors and Certifications
BigXthaPlug has no Grammy nomination on record as of 2026. His honors come from industry lists and from certifications, and they mark a fast rise in a short time.
| Honor | Year | Result |
|---|---|---|
| XXL Freshman Class | 2024 | Named to the class |
| Billboard Country Power Players Innovator | 2025 | Named Innovator |
| Variety Hip-Hop Disruptor of the Year | 2025 | Named Disruptor of the Year |
| XXL Best New Artist | 2025 | Named Best New Artist |
| “Mmhmm” | 2023 | 3x Platinum |
| “Texas” | 2022 | 2x Platinum |
| “Levels” | 2023 | 2x Platinum |
| “All the Way” (with Bailey Zimmerman) | 2025 | 2x Platinum |
| “The Largest” | 2024 | Platinum |
| “2AM” | 2024 | Platinum |
| “Back on My BS” | 2024 | Platinum |
| “Hell at Night” (with Ella Langley) | 2025 | Platinum |
| Amar (album) | 2023 | Platinum |
| Take Care (album) | 2024 | Platinum |
| I Hope You’re Happy (album) | 2025 | Gold |
| “Safehouse” | 2022 | Gold |
| “Change Me” | 2024 | Gold |
| “Boy” (with Big Yavo) | 2023 | Gold |
| “Climate” (with Offset) | 2023 | Gold |
| The Biggest (EP) | 2023 | Gold |
BigXthaPlug Net Worth in 2026
No reliable net worth figure has been published for BigXthaPlug. The numbers printed online disagree with each other by millions of dollars, and none of them comes from his team or from an audited record. He has never disclosed his net worth himself. This profile prints no figure for that reason.
What can be stated with confidence is where his income comes from. His money comes from music and from the business he has built with it. The table below lists each income source and what it covers.
| Income source | Detail |
|---|---|
| Streaming royalties | Plays on Spotify, Apple Music, and YouTube across a catalog of multi-platinum singles and three albums |
| Live performance | Headline shows, festival slots, and tours, including the Don’t Mess With Texas Tour and the Take Care Tour |
| Publishing | Songwriting income through the Sony Music Publishing deal signed in December 2025 |
| Merchandise | Tour and online apparel, including a merchandise line tied to “All the Way” |
| 600 Entertainment | Income from his own label and its signings, Ro$ama and Yung Hood |
| Brand partnerships | Endorsement and partnership work tied to his profile |
The UnitedMasters deal matters here. Because he keeps ownership of his masters, a larger share of streaming and licensing income reaches him than it would under a standard major label deal. The Sony publishing deal adds songwriting income on top of that. His country crossover also opened festival and fair audiences far past hip-hop, which widened his touring income in 2025 and 2026.
BigXthaPlug Height and Weight
BigXthaPlug’s height and weight have never been confirmed by him or his team. The numbers printed online disagree with each other, and no single figure is backed by a solid record. This profile prints no height and no weight for that reason.
His size is part of his stage image. He named himself Big X, and his large frame and deep voice give him a commanding presence on stage and in videos. Fans often mention his build when they talk about his live shows. But a stage image is not a measurement, and this profile does not present a guess as a fact.

BigXthaPlug Family and Personal Life
Family sits at the center of BigXthaPlug’s story, and his son is the clearest part of it. He has a son named Amar, who was six years old in 2025. He named his debut album Amar after his son, and he has said that missing his son’s first birthday while he was in jail changed the way he saw his life. Fatherhood is the subject he returns to most often in interviews, and it is the theme that runs through his music.
His relationship status is not publicly confirmed. He has never named a partner in an interview or on social media, and no marriage has been confirmed. He keeps that part of his life private, and this profile does not print a name or a claim about it.
His parents shaped his music from the start. His mother played him hard rap, and his father played him soul. His mother was his best friend, and his father was the strict one. He moved to live with his father in Commerce, Texas, when he was nine, and football became his outlet there. The family story is one of struggle, and he tells it in his songs without hiding the hard parts.
Son Amar and Autism Advocacy
Amar has autism, and BigXthaPlug has spoken about it in public on several occasions. In April 2025, he appeared in a video for the Autism Society of America about life with his son, as part of Autism Acceptance Month. The video reached an audience well outside hip-hop, and it showed a side of him that his hardest songs do not.
He has talked about watching his son move from verbal to non-verbal, and about what that means for him as a father. The advocacy work is personal, not a campaign. It comes from his own life, and it is the reason many fans outside rap first learned his name.
Legal Record
BigXthaPlug’s legal record is part of his public story, and it is stated here briefly and factually. In 2022, he was arrested for illegal possession of weapons and marijuana. He spent time in jail, and he wrote songs while in solitary confinement during that period.
On August 21, 2026, he was arrested in Allen, Texas, and charged with driving while intoxicated, possession of marijuana, and illegal possession of a firearm. The arrest came one day before his Iowa State Fair show. The charges remain allegations, and no conviction has been stated in connection with them.
BigXthaPlug Social Media and Streaming
BigXthaPlug built his audience through streaming and short video clips rather than radio. “Texas” spread through TikTok, and his songs still travel fastest through clips and fan posts. He is active on Instagram, YouTube, and TikTok, where he shares tour life, studio sessions, and personal moments with fans.
His streaming catalog is small for an artist this well known, which says something about his hit rate. A handful of singles and three albums carry almost all of it. His songs sit on Southern rap playlists, Texas hip-hop playlists, and country playlists alike, and his crossover work has put him on country radio as well.
Musical Style and Sound
BigXthaPlug’s sound is built on three things: a deep voice, a slow pace, and plain words. His delivery is heavy and unhurried, and it stands out on playlists full of fast flows. He writes about his own life, and the writing stays close to what he has lived through: Dallas streets, jail, football, fatherhood, and ambition.
His genres are hip-hop, Southern hip-hop, trap, and country rap. The Southern hip-hop base comes from Texas rap history, from chopped and screwed music to the modern streaming era. The trap side brings heavy bass and hard drums. The country rap side, which he built up in 2025, brings Nashville songwriting and country singers into his songs. The mix works because his voice stays the same across all of it.
His influences run from soul groups and UGK to Drake and Lil Wayne, the artists his parents played for him as a child. That range shows in his catalog, which swings from hard street songs to warm, melodic tracks like “Home” and “Hell at Night”.
Why Fans Connect With BigXthaPlug
Fans connect with BigXthaPlug because his story is real and his voice matches it. He does not hide his past. He writes about jail, about missing his son’s first birthday, and about growing up rough in Dallas. Listeners who have lived hard lives hear their own story in his songs, and that trust is hard to fake.
His rise also inspires fans. He went from writing lyrics on a jail medical form to a top ten album, a number 4 Hot 100 hit, and a global publishing deal in a few short years. He did it without signing away his masters, and he did it while keeping his Dallas sound intact. That path shows younger artists that a local story can carry a long way when it is told with honesty.
His live shows add to the bond. Fans describe his concerts as high energy and direct, with less flash and more storytelling than a typical arena show. He has played Rolling Loud, Dreamville Fest, Wireless Festival, and Lollapalooza Berlin, and he has headlined fairs and festivals across the United States. The Take Care Tour and his ten-day Dallas run at The Bomb Factory in July 2026 kept him in front of live crowds through the year.

BigXthaPlug FAQs
1. Who is BigXthaPlug?
BigXthaPlug is the stage name of Xavier Landum, an American rapper, songwriter, and record producer from Dallas, Texas. He is known for his deep voice, his breakout songs “Texas” and “Mmhmm”, and his country rap album I Hope You’re Happy.
2. What is BigXthaPlug’s real name?
His real name is Xavier Landum.
3. How old is BigXthaPlug?
BigXthaPlug is 28 years old in 2026. He was born on May 12, 1998, in Dallas, Texas, and he turned 28 on May 12, 2026.
4. Where is BigXthaPlug from?
BigXthaPlug is from Dallas, Texas. He was born in Dallas, spent his first nine years in Pleasant Grove, and moved to Commerce, Texas, at age nine to live with his father.
5. What is BigXthaPlug’s net worth?
No reliable net worth figure has been published for BigXthaPlug. The numbers printed online disagree with each other by millions of dollars, and none of them comes from his team or from an audited record, so this profile prints no figure.
6. How tall is BigXthaPlug?
His height has never been confirmed by him or his team. The numbers printed online disagree with each other, and no single figure is backed by a solid record, so this profile prints no height.
7. Is BigXthaPlug married?
No marriage has been confirmed for BigXthaPlug. He has never named a partner in public, and he keeps his relationship status private.
8. Does BigXthaPlug have children?
Yes. BigXthaPlug has a son named Amar, who was six years old in 2025. He named his debut album Amar after his son.
9. What are BigXthaPlug’s biggest songs?
His biggest songs are “Texas” (2x Platinum), “Mmhmm” (3x Platinum, Hot 100 peak 65), “Levels” (2x Platinum), “The Largest” (Platinum), and “All the Way” with Bailey Zimmerman (2x Platinum, Hot 100 peak 4).
10. What albums has BigXthaPlug released?
BigXthaPlug has released three studio albums: Amar (February 10, 2023), Take Care (October 11, 2024), and I Hope You’re Happy (August 22, 2025). A fourth album, Better Over Time, was scheduled for October 30, 2026.
11. What label is BigXthaPlug signed to?
BigXthaPlug distributes his music through UnitedMasters, and he publishes through Sony Music Publishing under a global deal signed in December 2025. He also runs his own label, 600 Entertainment, which he launched in 2023.
12. Why was BigXthaPlug arrested in 2026?
On August 21, 2026, BigXthaPlug was arrested in Allen, Texas, and charged with driving while intoxicated, possession of marijuana, and illegal possession of a firearm. The arrest came one day before his Iowa State Fair show. The charges remain allegations, and no conviction has been stated in connection with them.
Conclusion
BigXthaPlug is one of the fastest-rising names in American rap. In a few short years, he went from a jail cell to multi-platinum singles, a top ten album, a number 4 Hot 100 hit, and a global publishing deal. He did it as an independent artist, keeping ownership of his masters and building his own label along the way.
His story is built on Dallas. The city gave him his sound, his slang, and his subject matter, and he has carried it into country radio and festival stages across the country. His son Amar gave his debut album its name, and fatherhood remains the theme he returns to most. At 28, with three albums behind him and a fourth on the way, BigXthaPlug has already built a catalog that most rappers take a decade to match, and his next chapter is still being written.

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